Min Ding

Department	Marketing
Position	Faculty
PSU profile	https://directory.smeal.psu.edu/mqd9
OpenAlex	A5109434117
Works (OpenAlex)	118
Citations	1932
h-index	23
Match confidence	high-v3

Top works

• Incentive-Aligned Conjoint Analysis (2005) - Journal of Marketing Research - cites: 330
• An Incentive-Aligned Mechanism for Conjoint Analysis (2007) - Journal of Marketing Research - cites: 224
• Emotional Bidders—An Analytical and Experimental Examination of Consumers' Behavior in a Priceline-Like Reverse Auction (2005) - Management Science - cites: 153
• Just the Faces: Exploring the Effects of Facial Features in Print Advertising (2014) - Marketing Science - cites: 97
• Price as an Indicator of Quality: Implications for Utility and Demand Functions (2010) - Journal of Retailing - cites: 86
• A Video-Based Automated Recommender (VAR) System for Garments (2016) - Marketing Science - cites: 84
• Eliciting Preference for Complex Products: A Web-Based Upgrading Method (2008) - Journal of Marketing Research - cites: 84
• Innovation and Marketing in the Pharmaceutical Industry (2013) - International series in quantitative marketing - cites: 77
• Understanding Firm, Physician and Consumer Choice Behavior in the Pharmaceutical Industry (2005) - Marketing Letters - cites: 65
• A simple mechanism to incentive-align conjoint experiments (2009) - International Journal of Research in Marketing - cites: 64
• Functional forms of the satisfaction–loyalty relationship (2010) - International Journal of Research in Marketing - cites: 63
• NON-COMPENSATORY (AND COMPENSATORY) MODELS OF CONSIDERATION-SET DECISIONS (2009) - - cites: 60
• Counting chickens before the eggs hatch: Associating new product development portfolios with shareholder expectations in the pharmaceutical sector (2008) - International Journal of Research in Marketing - cites: 50
• IT Implementation Contract Design: Analytical and Experimental Investigation of IT Value, Learning, and Contract Structure (2012) - Information Systems Research - cites: 41
• Unstructured Direct Elicitation of Decision Rules (2011) - Journal of Marketing Research - cites: 38
• Barter Markets for Conjoint Analysis (2009) - Management Science - cites: 35
• Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies (2014) - EUR Research Repository (Erasmus University Rotterdam) - cites: 32
• Self‐Reflection and Articulated Consumer Preferences (2013) - Journal of Product Innovation Management - cites: 32
• Calculating, creating, and claiming value in business markets: Status and research agenda (2010) - Marketing Letters - cites: 30
• Contour-as-Face Framework: A Method to Preserve Privacy and Perception (2020) - Journal of Marketing Research - cites: 28
• Valuation and design of pharmaceutical R&D licensing deals (2004) - AIChE Journal - cites: 28
• A Dynamic Competitive Forecasting Model Incorporating Dyadic Decision Making (2008) - Management Science - cites: 26
• A Theory of Intraperson Games (2007) - Journal of Marketing - cites: 24
• Generative AI and Usage in Marketing Classroom (2024) - Customer Needs and Solutions - cites: 23
• An Introduction to Audio and Visual Research and Applications in Marketing (2013) - Review of marketing research - cites: 21

Topics

Smeal co-authors

• John C. Liechty - 2 co-author work(s)