SMEAL WIKI

An Introduction to Audio and Visual Research and Applications in Marketing

Xiao Li, Hye-jin Kim, Min Ding
Year2013
VenueReview of marketing research
Typebook-chapter
Citations21
DOI10.1108/s1548-6435(2013)0000010012
OpenAlexW2476940213

Topics

Digital Marketing and Social MediaMarketing researchOriginalityComputer scienceAudio visualData science