SMEAL WIKI

A simple mechanism to incentive-align conjoint experiments

Songting Dong, Min Ding, Joel C. Huber
Year2009
VenueInternational Journal of Research in Marketing
Typearticle
Citations64
DOI10.1016/j.ijresmar.2009.09.004
OpenAlexW2069245241

Topics

Economic and Environmental ValuationIncentiveRespondentConjoint analysisWillingness to payMechanism (biology)