Donation

Field
Subfield
Domain
OpenAlex	C2775933685

Smeal faculty

• Karen Page Winterich - score 5.1
• J. Andrew Petersen - score 0.9

Papers

• Donation Behavior toward In-Groups and Out-Groups: The Role of Gender and Moral Identity (2009) - cites 402
• Warm Glow or Cold, Hard Cash? Social Identity Effects on Consumer Choice for Donation versus Discount Promotions (2011) - cites 257
• When Does Recognition Increase Charitable Behavior? Toward a Moral Identity-Based Model (2013) - cites 251
• How political identity and charity positioning increase donations: Insights from Moral Foundations Theory (2012) - cites 211
• Conforming conservatives: How salient social identities can increase donations (2017) - cites 88
• Keeping the Memory but Not the Possession: Memory Preservation Mitigates Identity Loss from Product Disposition (2017) - cites 74
• Tis better to give than receive? How and when gender and residence‐based segments predict choice of donation‐ versus discount‐based promotions (2015) - cites 70
• Developing Donor Relationships: The Role of the Breadth of Giving (2015) - cites 59