SMEAL WIKI

Social media

OpenAlex concept - C518677369

Field
Subfield
Domain
OpenAlex	C518677369

Smeal faculty

Keran Zhao - score 4.5
Chenhui Guo - score 3.3
Jillian Hmurovic - score 1.9
Wael Jabr - score 0.7
Arvind Rangaswamy - score 0.5

Papers

The Impact of New Media on Customer Relationships (2010) - cites 1415
Online to Offline: The Impact of Social Media on Offline Sales in the Automobile Industry (2017) - cites 95
Understanding Characteristics of Popular Streamers on Live Streaming Platforms: Evidence from Twitch.tv (2021) - cites 93
Product Comparison Networks for Competitive Analysis of Online Word-of-Mouth (2013) - cites 70
Electoral Competition in the Age of Social Media: The Role of Social Media Influencers (2023) - cites 13
Multiplex social influence in a freemium context: Evidence from online social games (2021) - cites 13
A collective review on some potential negative impacts of smartphone and social media use on adolescent mental health: Results from a Delphi process (2025) - cites 10
A Consensus Statement on Potential Negative Impacts of Smartphone and Social Media Use on Adolescent Mental Health (2025) - cites 6
Pay Easy, Buy More: An Empirical Study of the Purchase Feature in Social Media Apps (2017) - cites 2
A collective review on some potential negative impacts of smartphone and social media use on adolescent mental health: Results from a Delphi process (2025) - cites 1
Reviving Order Online: The Effect of Purchase Feature in Social Media Mobile Apps (2016) - cites 1
The Impact of Minority Influencers: Exploring Consumer Reactions to Social Media Content (2025) - cites 0
Tokenizing the Online Profile: How Digital Asset Disclosure Sparks Social Connectivity in Online Social Networks (2025) - cites 0
Introduction to the Minitrack on Web3 Dynamics in Social Media (2025) - cites 0
Socially Embedded LLMs as Social Facilitators: Evidence from a Natural Experiment on X.com (2026) - cites 0
Modeling Co-Engagement Patterns in Brand Information Networks (2022) - cites 0
Distilling Brand Alliance Opportunities from Information Networks (2024) - cites 0
Walk the Talk: The Interplay Between Corporate Leadership and Social Media Representation (2023) - cites 0
Tokenizing Brand Marketing in the Fashion Industry: The Signaling Effects of Branded Non-Fungible Tokens on Consumer Engagement in Social Media (2024) - cites 0