Scale (ratio)

Field
Subfield
Domain
OpenAlex	C2778755073

Smeal faculty

• Hans Baumgartner - score 2.5
• Stefan Wuyts - score 0.6
• Stephen Lenkey - score 0.5
• Zhenzhen Yan - score 0.5

Papers

• Response Styles in Marketing Research: A Cross-National Investigation (2001) - cites 1257
• Exploratory consumer buying behavior: Conceptualization and measurement (1996) - cites 586
• Misresponse to Reversed and Negated Items in Surveys: A Review (2012) - cites 413
• Development and cross-cultural validation of a short form of CSI as a measure of optimum stimulation level (1995) - cites 244
• United We Stand: The Impact of Buying Groups on Retailer Productivity (2015) - cites 35
• Discovering optimal strategies for mitigating COVID-19 spread using machine learning: Experience from Asia (2021) - cites 28
• Large-scale insider trading analysis: patterns and discoveries (2014) - cites 20