SMEAL WIKI

Perceived Values and Motivations Influencing M-Commerce Use

Abdul Rehman Ashraf, Narongsak Thongpapanl, Luciano Lapa, Viswanath Venkatesh
Year2021
VenueSSRN Electronic Journal
Typepreprint
Citations0
DOI(no DOI)
OpenAlexW3211719464

Topics

Technology Adoption and User BehaviourMultinational corporationMarketingRevenueBusinessValue (mathematics)