SMEAL WIKI

Interset Association between Measures of Customer Service and Market Response

R. Mohan Pisharodi, C. John Langley
Year1991
VenueInternational Journal of Physical Distribution & Logistics Management
Typearticle
Citations6
DOI10.1108/09600039110141663
OpenAlexW2005711803

Topics

Customer Service Quality and LoyaltyBusinessMarketingCustomer advocacyCustomer retentionService (business)