SMEAL WIKI

A Representative Consumer Model in Data-Driven Multiproduct Pricing Optimization

Zhenzhen Yan, Karthik Natarajan, Chung‐Piaw Teo, Cong Cheng
Year2022
VenueManagement Science
Typearticle
Citations24
DOI10.1287/mnsc.2021.4182
OpenAlexW2514723904

Topics

Consumer Market Behavior and PricingMathematical optimizationMarginal distributionMultinomial logistic regressionEconometricsMixed logit